Our Mission – The Fat Loss Habit

No Gimmicks. No Quick Fixes. Learn to form the habits essential to developing a lean, hard, fit body. A program backed by science, not bro-science.

Our MissionOur mission is to help as many people as possible to improve the quality of their lives. I believe it begins with improving our health and appearance. I found this to be true in my own life. Our health is our most valuable resource. Exercise improves our mood and focus. It can lift us out of depression. It has even been shown to stimulate our mind. When we begin to look better, we begin to feel better. I believe a better life starts with the development of healthy habits because that is where it started for me. Growing up as an overweight kid, I lacked self-confidence. Obesity runs in my family. My paternal grandfather died of a heart attack when my father was in his teens. My father was always struggling to lose weight. He was a brilliant well-educated man, an editor at the New York Times, but he was never able to lose the weight. Continue reading “Our Mission – The Fat Loss Habit”

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90-DAY BOOK PROMOTION (20% off Paperback & FREE DOWNLOAD PROMOTION 19-23 March 2018)

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I want to thank everyone for their support and positive feedback. The purpose of the promotion is to show my appreciation and ask for your continued support (BOOK REVIEWS).

I want to show my appreciation by reducing the price of the PAPERBACK by 20%, offer the KINDLE version for $2.99 (with a FREE Download Promotion beginning Monday, March 19, 2018, through Friday, March 23, 2018. The price of the Audible audiobook is set by Amazon.

You can DOWNLOAD the book’s 20-WEEK PROGRAM, LIST OF EXERCISES (with Video Demonstrations), STARTER GUIDE HERE. Continue reading “90-DAY BOOK PROMOTION (20% off Paperback & FREE DOWNLOAD PROMOTION 19-23 March 2018)”

7 Reasons Why You Should Purchase a Kettlebell instead of a Treadmill

Treadmill image by Sport-Tiedje GmbH

“The kettlebell is an ancient Russian weapon against weakness.” Pavel

Before we go into greater detail, here are the 7 reasons I suggest you purchase a kettlebell instead of a treadmill:

  1. Kettlebells Improve both Muscular Strength and Cardiovascular Condition
  2. Kettlebells are More Cost-Effective
  3. Kettlebells have a Small Footprint and are Portable
  4. Kettlebells are Simple & lend themselves to Quick Workouts
  5. Kettlebells are Quiet
  6. Kettlebells allow for a lot of Exercise Variety
  7. Kettlebells workouts are low impact

#1 Kettlebells Improve both Muscular Strength and Cardiovascular Condition

It may seem counter-intuitive, but when you are losing weight, strength training, not cardio training should be your number one exercise priority. For years we have been indoctrinated to believe that to lose weight you have to eat less and move more, but the main flaw with this approach is that even if you do it properly, you will lose muscle mass. If you don’t challenge your muscles, you will lose calorie-burning muscle mass along with the fat which will lead to a fat loss plateau. Continue reading “7 Reasons Why You Should Purchase a Kettlebell instead of a Treadmill”

5 Reasons Why Body for Life is Still a Great Program

“When you gain control of your body, you will gain control of your life. No matter who you are, no matter what you do, you absolutely, positively do have the power to change. Focus on progress, not perfection.”

-Bill Phillips, Author of Body for Life

Bill Phillips2

Body for Life was written almost 20-years ago, but I still believe it is one of the best fitness and self-improvement books ever written. If you want to transform your body and your life, the book’s program will deliver.

Is the program perfect? No, but it is still better than 99% of the current programs in circulation. The most common criticism of the program is its simplicity, but I think too many people make getting in shape overly complicated. Do I agree with every aspect of the program? No. I would have to disagree with a few of the book’s assertions, based on the extensive research I conducted during the writing of my book, The Fat Loss Habit, but these are mostly minor flaws. We shouldn’t devote major time to minor things, so let’s focus on why the program is so effective.

Five Reasons why the Body for Life is still a fantastic program.

  1. The program teaches us “How to cross the abyss.”
  2. The program emphasizes strength training.
  3. The program sponsors a fitness competition that creates a sense of urgency.
  4. The program is simple and effective, with an emphasis on effort and progress.
  5. The program provides all the tools you’ll need to monitor your consistency and progress.

Continue reading “5 Reasons Why Body for Life is Still a Great Program”