Our Mission – The Fat Loss Habit

No Gimmicks. No Quick Fixes. Learn to form the habits essential to developing a lean, hard, fit body. A program backed by science, not bro-science.

Our MissionOur mission is to help as many people as possible to improve the quality of their lives. I believe it begins with improving our health and appearance. I found this to be true in my own life. Our health is our most valuable resource. Exercise improves our mood and focus. It can lift us out of depression. It has even been shown to stimulate our mind. When we begin to look better, we begin to feel better. I believe a better life starts with the development of healthy habits because that is where it started for me. Growing up as an overweight kid, I lacked self-confidence. Obesity runs in my family. My paternal grandfather died of a heart attack when my father was in his teens. My father was always struggling to lose weight. He was a brilliant well-educated man, an editor at the New York Times, but he was never able to lose the weight. Continue reading “Our Mission – The Fat Loss Habit”

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The Effective Program Litmus Test – Does your Program Pass

 “Greatness is a lot of small things done well. Day after day, workout after workout, obedience after obedience, day after day.” Ray Lewis

Ray Lewis _image by Shea Huening .pngImage by Shea Huening

Today we are drowning in information, but starving for wisdom. Most of us have the knowledge of the world available to us in the palm of our hand. A lack of information isn’t the problem. A lack of common sense is the problem. Nowhere is this truer than in the fitness industry.

You might be reading this with the hopes of validating your current program. You want to know if it meets a scientific litmus test for determining its effectiveness. You might be reading this to discover the five characteristics of an effective program. I am sure you could find an article like that, but this isn’t it. I conducted a Google search and wasn’t disappointed.

The litmus test for determining if a program is effective is simple. Is your diet and exercise program sustainable? That’s it. If your program is sustainable, then it is effective. So many people fall into the trap of doing a program. The whole mentality of “doing a diet” or workout program is flawed. It implies a task that has a beginning and end. Staying fit is a journey, not a destination. Fitness isn’t something you do, it is something you live. Continue reading “The Effective Program Litmus Test – Does your Program Pass”

90-DAY BOOK PROMOTION (20% off Paperback & FREE DOWNLOAD PROMOTION 19-23 March 2018)

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I want to thank everyone for their support and positive feedback. The purpose of the promotion is to show my appreciation and ask for your continued support (BOOK REVIEWS).

I want to show my appreciation by reducing the price of the PAPERBACK by 20%, offer the KINDLE version for $2.99 (with a FREE Download Promotion beginning Monday, March 19, 2018, through Friday, March 23, 2018. The price of the Audible audiobook is set by Amazon.

You can DOWNLOAD the book’s 20-WEEK PROGRAM, LIST OF EXERCISES (with Video Demonstrations), STARTER GUIDE HERE. Continue reading “90-DAY BOOK PROMOTION (20% off Paperback & FREE DOWNLOAD PROMOTION 19-23 March 2018)”

The Fat Loss Habit – Book Introduction

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Are you ready to reboot and reset your relationship with food and exercise? Most programs focus on the mechanics of weight loss, but fail to adequately address the psychology of change required. Most people know more than enough about nutrition and exercise to lose weight, but fail to take action. This book takes a new approach to getting leaner, fitter, and stronger. The program uses high impact change strategies that make the process of adopting a healthy lifestyle easier. The nutrition and workout program like the change techniques, have all been proven effective and are all backed by research and scientific studies.

This book is full of change strategies and provides a blueprint for how they can be applied to transforming your body. These strategies can also be used to transform your relationships, build your career, and improve your life. You will learn the importance of creating a sense of urgency around your goal, tweaking your environment to foster new habits, finding bright spots, and generating short term wins to help you sustain momentum. Motivation is fleeting, that is why you will learn techniques to keep you stoked. You will learn how to apply solution based therapy’s miracle question to subdue personal struggles. You will learn how Starbucks teaches willpower to their baristas to produce a first-class customer experience. You will learn about action triggers, and how they are the key to adopting instant habits. You will learn how to use your smart phone to lose body fat, improve your workouts, and create new habits. Continue reading “The Fat Loss Habit – Book Introduction”

Jump Starting Your Weight Loss Journey, Made Simple

If you have twenty or more pounds of body fat, you want to lose, beginning your weight loss journey is very easy to do. You don’t even have to change what you eat. You only have to control your portion sizes.

I am not suggesting that you will never have to re-examine your food choices after you have lost the first five or ten pounds but to begin the process of losing weight, all you have to do is cut down on the quantity of food you eat.

Whatever you are eating now, all you have to do is cut your serving sizes by approximately 20%. As a rule of thumb, a portion of protein is the size of your palm, a portion of carbohydrates is what you can fit in your cupped hand, and a portion of fat is the size of your thumb. Vegetables are technically carbohydrates, but they have such a low caloric density and are rich in nutrients and fiber so you can eat as much as you want, just don’t smother them in butter or sauces. Continue reading “Jump Starting Your Weight Loss Journey, Made Simple”